I was born and raised in The Netherlands and moved to the United States in 1995. Almost immediately, I missed the food from my home country. Since I enjoyed cooking, I would make the dishes that I knew and loved from my childhood. Often I would call my mom to find out exactly how she used to make something. I’d also run into challenges trying to find the right ingredients.
With the rise of social media, I often posted photos of what I made. My friends and family all encouraged me to start making cooking videos and a recipe blog. However, I never took it too seriously; after all, the Dutch aren’t well-known for their food, so the dishes couldn’t be that interesting to other people.
For work, my coworkers and I would spend a week or two in Amsterdam, and I became the de facto tour and food guide. We would go to traditional Dutch, modern Dutch, and Indonesian restaurants; they were all exceptionally well received by everyone attending. This is when I realized that the food of The Netherlands has more appeal than I had given it credit for. Clearly, there was interest beyond The Netherlands for Dutch food. However, I was too busy to start a YouTube channel and food blog.